Web Development Process
Crescent Creative follows an established process to ensure all projects meet and exceed the clients expectations. This robust
10 step process ensures that every web project is a success. The steps are :
- Establish goals and measures for the web presence. These include:
- Purpose
- Audience
- Scope
- Constraints / Budget
- Quantifiable metrics
- Research comparable approaches.
- Develop a functional framework that establishes the primary functions of the web presence.
- Develop a navigational scheme that marries the goals and objectives with the functional framework.
- Develop alternative graphic treatments.
- Crescent Creative will prepare two to three alternative graphic treatments that combine the navigational scheme and the functional framework.
- Site build & coding.
- In-house testing
- Client and external testing
- All testing will be conducted against a test script to confirm that the web presence will meet the original objectives.
- Search engine submission:
- Crescent Creative will submit the site to a number of search engines to ensure prominent placement when appropriate key words are searched.
- Monitor and maintain
- Crescent Creative continues to monitor and manage the site for the client under contract.
